Q1 2021 Performance of Top Convenience Store Apps on iOS in Europe

In the first quarter of 2021, convenience store apps have maintained a presence on European iOS devices, with varying degrees of user engagement and download numbers. Data provided by Sensor Tower offers insight into the performance of these apps.

Circle K observed a steady increase in downloads starting from around 2K in the last week of December 2020 to over 3K by the end of March 2021. Weekly active users also showed an upward trend, growing from approximately 14K to over 16K in the same period.

The 7-Eleven Sverige app's downloads surged from a modest 135 in the last week of December to a peak of 513 in the first week of March, before declining to 286 by the end of March. Unfortunately, data on weekly active users for 7-Eleven Sverige is not available.

For 7-Eleven Danmark, downloads showed fluctuations, with a significant spike to 677 in the second week of March from an initial 231 at the end of December. However, no data on weekly active users is provided to gauge ongoing engagement.

The 7-Eleven Norge app experienced a gradual increase in downloads from around 288 to 409 from late December to early March, followed by a slight dip to 228 by the end of the quarter. Active user numbers remained relatively stable, with a slight decrease from approximately 3.8K to 3.4K.

Lastly, the Circle K App had its downloads fluctuate, with a notable peak of 564 in mid-March from just under 200 at the start of the quarter. The active user data for the Circle K App is not available.

While revenue data for these apps indicates no earnings, the download and active user trends suggest that convenience store applications are still an integral part of the mobile experience for many users across Europe. For deeper insights into the performance of these apps, Sensor Tower's platform can provide more detailed analytics.